Building Awareness

Various forms of media and venues are used to raise awareness
from donated billboards to public service announcements.

NEWS & EVENTS (Click onto story to read more.)	DATE
NY1 News reports on the growing success of the HERO Campaign (Video)	03/08
New National Movement Promotes Designated Driving over Holidays	12/02

Billboards on NJ Turnpike promote “Be a HERO”
HERO Toll Booth Posters now on Garden State Parkway in New Jersey
Hero Campaign banner that flew over New Jersey beaches
Cheers Boston, MA

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The John R. Elliott Foundation is a a 501 c (3) not-for-profit corporation
dedicated to promoting designated drivingand preventing drunk driving fatalities and injuries nationwide.