Keeneland wants their fans to be heroes — designated heroes that is. The world-famous racetrack, which will host the 2015 Breeder’s Cup World Championships, is the newest partner to team with a positive program to prevent drinking and driving by promoting the use of safe and sober designated drivers. Keeneland and the John R. Elliott … Read more
Looking for 100,000 HEROES to Save Lives More than 1,000 walkers will toss their hats in the air to mark the 15th Anniversary of the John R. Elliott HERO Campaign on Sunday, October 4 on the Ocean City Boardwalk. The “Hats off to HEROES” promotion will kick off the 5th Annual HERO Walk benefitting the … Read more
Have you taken the HERO pledge yet? I’m Rene Bunting, vice president of Marketing and Communications at AtlantiCare. 15 years ago, Bill and Muriel Elliott created the John R. Elliott HERO Campaign for designated drivers in memory of their son John R. Elliot. John died as a result of a drunk driver crashing into his … Read more
FRANKLIN – Up to 70 students and their friends from Tri-County Regional Vocational Technical High School sacrificed an early Sunday morning to participate in the HERO Walk to promote awareness about the importance of having a designated driver. The three-mile walk, which took place along the school’s track and consisted of 12 and a … Read more
Fans line up to sign the John R. Elliott HERO Campaign’s Designated Driver Pledge at Sunday’s Philadelphia Eagles game against the Dallas Cowboys at Lincoln Financial Field. The HERO Campaign is in the midst of its ‘100,000 HEROES’ program, in which it seeks 100,000 people to take the Designated Driver Pledge. The HERO Campaign tent … Read more
The John R. Elliott HERO Campaign is promoting designated driving at Rutgers and Philadelphia Eagles home football games this season. Beginning with the Rutgers home opener against Norfolk State on September 5th, HERO Campaign staffers and student athlete volunteers asked Rutgers fans to sign the HERO Pledge, promising to be non-drinking designated drivers for their … Read more
By Elise Schoening Starting this semester, the College is encouraging each student on campus to be a hero, but not the kind that wears a mask and cape. Instead, it is looking to honor the everyday heroes that continually save lives by serving as designated drivers. The HERO Campaign was started in New Jersey in … Read more
Hundreds are expected to participate in this signature HERO Walk. The fifth Annual John R. Elliott HERO Walk is scheduled to ‘hit the boards’ on Sunday, October 4, 2015, to promote the use of safe and sober designated drivers to prevent drunk driving tragedies. EVENT: John R. Elliott HERO Walk PLACE: Civic Center, 6th Street … Read more
HIGH POINT, N.C., Sept. 7, 2015 – Birthdays are always a cause to celebrate. High Point University student Juliette Gabriel celebrated her 21st birthday in a unique way by raising funds and awareness to promote the importance of having a designated driver. In place of gifts, Gabriel asked friends and family to celebrate her 21st … Read more
Our latest video is in memory of John R. Elliott. We hope that it is a reminder for why the HERO Campaign is pursuing ending drunk driving tragedies nationwide. August 26, 2015
